{"product_id":"b0gx316tpn","title":"Building the Research Engine: A guide for organizations that want to know, not guess.","description":"\u003cp\u003eMost organizations don't have a research problem but rather a distribution problem. The right insights aren't reaching the right people at the right time — and no amount of studies, decks, or reports will fix that without the right infrastructure behind them.\u003c\/p\u003e\n\n\u003cp\u003eBuilding the Research Engine  is a practical guide for anyone responsible for making evidence matter in their organization — whether you're a designer, product manager, founder, or researcher. It walks you through three stages of building a research practice from scratch: getting research to happen consistently, connecting it to real decisions, and making it self-sustaining so it outlasts any individual.\u003c\/p\u003e\n\n\u003cp\u003eThis is not a methods book. It assumes you know how to run a study. What it teaches is everything else: how to build the systems, culture, and communication infrastructure that turn occasional research into organizational capability.\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":54230634430827,"sku":"YSL25885","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/1674\/0203\/files\/713I-Br4wzL._SY1500.jpg?v=1792832554","url":"https:\/\/www.booktavero.com\/products\/b0gx316tpn","provider":"BookTavero","version":"1.0","type":"link"}