{"product_id":"b0062y5v4i","title":"Words that Sell: More than 6000 Entries to Help You Promote Your Products, Services, and Ideas","description":"\u003cp\u003eMore than 6,000 words and phrases that make the difference between yadda-yadda-yadda and copy that sells\u003c\/p\u003e\n\n\u003cp\u003eLooking for a better way to say authentic?  Words That Sell  gives you 57 alternatives. How about appealing? Take your pick from 76 synonyms. You'll even find more than 100 variations on exciting. Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers--by mail, online, or in person.\u003c\/p\u003e\n\n\u003cp\u003eMore than 75 lists of powerful and persuasive words and phrases, including 21 new lists for this edition  Cross-referencing of categories to jump-start creative thinking  A crash course in basic copywriting techniques  Helpful lists of commonly misspelled words, confusing words, pretentious phrases to avoid, and more  Roget's  is fine for writing term papers and letters to the editor, but when it comes to the business of writing copy that translates into sales, there is no substitute for  Words That Sell .\u003c\/p\u003e\n\n\u003cp\u003eFind the perfect words and phrases to win over customers\u003c\/p\u003e\n\n\u003cp\u003eGrabbers that get attention:\u003cbr\u003e\nNo-risk offer * One day only! * No strings attached! * What have you got to lose? * All the right ingredients * Inside information * Do you enjoy...? * Leap into...\u003c\/p\u003e\n\n\u003cp\u003eDescriptions and benefits that create appeal:\u003cbr\u003e\nIrresistible * winning * zesty * huggable * satisfying * You'll fall in love with...* Your ticket to... * king-size * Gives you the power * baby-soft *\u003c\/p\u003e\n\n\u003cp\u003eClinchers to win over your customer:\u003cbr\u003e\nReap the benefits today * Don't miss out! * No risk now, no risk later! * You can do it!* You be the judge * Send for our free catalog * 100% satisfaction guarantee\u003c\/p\u003e\n\n\u003cp\u003eSpecial strategies that seal the deal:\u003cbr\u003e\nFive-star quality * You're worth it * Don't fall for... * We make life easier * You're one of a select few... * discriminating * Your thoughtful gift\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":54232424186219,"sku":"YSL27574","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/1674\/0203\/files\/61113EXC8JL._SY1500.jpg?v=1792836485","url":"https:\/\/www.booktavero.com\/products\/b0062y5v4i","provider":"BookTavero","version":"1.0","type":"link"}